Top 5 things to do in San Sebastian this winter

28 November 2024 | Close to the hotel

Welcome to Zinema7 Hotel’s guide to making the most of winter in San Sebastián! Whether you're here for the stunning scenery, the vibrant culture, or simply the joy of pretending you're the star of your own indie film set in the Basque Country, we’ve got you covered. Winter might bring cooler temperatures, but San Sebastián’s warm spirit and dazzling events will make you feel like you're basking in the limelight. So grab your scarf, channel your inner Audrey Hepburn or James Dean, and let’s dive into the top five things to do in San Sebastian this winter.

Noria Mercado Navidad San Sebastián

1. Celebrate Santo Tomás like a true local

December 21 marks one of the most iconic days in San Sebastián: the Día de Santo Tomás. Picture this: the streets transform into a rustic holiday market, bustling with stalls selling local crafts, farm-fresh produce, and the star of the show—talo with chistorra. What’s talo, you ask? Think of it as a rustic Basque taco: a warm, corn-flour flatbread lovingly wrapped around a juicy sausage.

Add a glass of txakoli (a crisp local wine) or sagardoa (cider), and you’ll feel like you’ve stepped into a cozy Basque culinary dream. Oh, and don’t forget to snap a photo with the txerri, the enormous pig that serves as the unofficial mascot of the day. (If Brad Pitt were here, he’d probably be bargaining for a chistorra sandwich while charming his way through the crowds.)

Pro tip: head to Plaza de la Constitución for the most atmospheric stalls. The square’s colorful balconies feel straight out of a Wes Anderson film—perfect for a quick Instagram break.

2. Get festive at the Christmas Market

What’s winter without a Christmas market? San Sebastián’s Christmas Market transforms into a wonderland of twinkling lights, artisanal stalls, and festive cheer during December. Stroll along the market with a cup of hot chocolate (or mulled wine) in hand, and you might just find yourself humming carols like a character in a holiday rom-com.

But the highlight? The Ferris wheel in Alderdi Eder. From the top, you’ll enjoy sweeping views of La Concha Bay, the twinkling city, and perhaps even a cinematic sunset. Imagine Ryan Gosling proposing to Emma Stone here—it’s that romantic. And let’s be honest: there’s no better way to feel on top of the world, both literally and figuratively.

Zinema7 film buff note: If your Ferris wheel ride doesn’t inspire a slow, pensive shot of you gazing over the city like in an old noir film, we’ll be surprised.

 3. Experience the magic of the Three Kings Parade

Move over Santa—here in San Sebastián, the real stars of the holiday season are Olentzero, Maridomingi and the Three Kings. On the evening of January 5, the city comes alive with a parade that feels like a blockbuster premiere. There are elaborate floats, performers in vibrant costumes, and plenty of candy raining down for the kids (and let’s be honest, the adults too).

The parade winds through the city, with Melchor, Gaspar, and Balthazar throwing sweets and waving regally like they just stepped off the set of The Lord of the Rings. Watching this spectacle is a must for families—though anyone with a childlike sense of wonder will enjoy it too.

Insider tip: arrive early to grab a good spot along the parade route. And if you’re traveling with kids, head to the Boulevard area—it’s less crowded, and the little ones will have an easier time catching candy.

Mercado Navidad Donostia San Sebastián

4. Drum your way through San Sebastián Day

Fast-forward to January 20, and the city beats to a different drum—literally. The Tamborrada, or San Sebastián Day, is a 24-hour celebration of music, pride, and community. From the moment the flag is raised in Plaza de la Constitución at midnight, you’ll hear the rhythmic beating of drums echoing through the streets.

Participants dress in traditional costumes—some as chefs, others as soldiers—and march through the city in joyful parades. (If Daniel Day-Lewis were here, he’d probably be leading the charge, fully in character.) The energy is contagious, and before you know it, you’ll be tapping your feet or drumming along with whatever you can find.

Zinema7 moment: this event feels like the climax of a feel-good movie where the whole town comes together. Don’t miss it—it’s a quintessential part of the city’s identity.

5. Enjoy the cider season in true Basque style

Finally, winter marks the start of cider season, a time when Basques flock to sagardotegis (cider houses) to feast on hearty meals and enjoy the region’s famous apple cider. These rustic cider houses, often set in charming countryside locations, serve as both dining halls and social hubs.

The experience is as theatrical as it is delicious. The cry of “txotx!” signals that a cider barrel has been opened, and everyone rushes to fill their glasses. Pair your cider with the traditional menu: salt cod omelet, T-bone steak, and local cheeses. If you’ve ever wanted to feel like a character in a foodie film, this is your chance.

Film buff inspiration: if Anthony Bourdain were alive, he’d probably declare a visit to a sagardotegi as the ultimate “scene-stealer” of any trip to San Sebastián.

Pro tip: make a reservation and go with an empty stomach. Trust us—this is a culinary adventure you won’t forget.

Where to stay? Zinema7 Hotel is your star-studded base

When you’ve had your fill of markets, parades, and cider barrels, there’s no better place to unwind than Zinema7 Hotel. As a hotel inspired by cinema, we’re here to make your stay feel like a five-star movie. With our cozy rooms, nods to classic films, and a location very close to the heart of the action, you’ll feel like the star of your own winter adventure in San Sebastián.

San Sebastián in winter is a treasure trove of unforgettable experiences. Whether you’re savoring local flavors at Santo Tomás, taking in the view from the Ferris wheel, or joining in the rhythmic celebration of Tamborrada, the city offers something for everyone. So pack your bags, embrace your inner film star, and get ready to discover the magic of San Sebastián this winter.

Lights, camera, action—it’s time to create your own winter story. What are your must-do activities in San Sebastián? Let us know!

 

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